Within Remote Year we hosted, "Fuck Up Night" which was a forum to share stories about ultimate mistakes, and the lessons learned. One of my favorites stories was about a guerrilla marketing blunder. The advertising team came up with a scavenger hunt type of campaign for a reputable beverage company. This involved placing mysterious briefcases bearing the beer-maker's logo in major urban centers. The lucky folks who found the packages received clues to larger prizes, and giveaways. One can only imagine the amount of hard work, and due diligence to put together a global campaign with this kind of scale. This included thoroughly vetting each location, and gaining approval for where briefcases would be hidden. In one city the advertising team decided to hire an intern to plant the briefcases. Well... the intern accidentally planted the briefcase in the wrong location near the train tracks which resulted in a bomb scare that shut down public transportation for hours causing headaches for commuters. In a matter of minutes the multi-million dollar summer campaign was pulled. All the blood, sweat, and tears towards executing this campaign were wiped out just like that with one little mistake! This was just one of many stories, but themes included trusting your instinct, checking over things twice or thrice, knowing the devil is in the details, and not making decisions when in the wrong head space. Glad we could find some optimism, and share laughs over our mistakes.
Outside of Remote Year, the most interesting stories I heard were through our Uber drivers. They were always eager to pick us up, ask lots of questions (despite it being a very short drive), and loved sharing their stories. The drivers were quick to display hospitality, and kindness. On one occasion the weather was very cold in the canyons where we went zip lining, and our driver offered to give me his jacket for the day. On another occasion our driver overheard someone expressing that they were very hungry (after the bar), and were sad that none of the food places were opened late. As soon as we got out of the vehicle, he handed us a bag of Dalmatian pastries, and said, "You! Eat!!"